The biggest email mistake your ministry is making

The biggest email mistake your ministry is making? More on that in a bit. I got a couple emails this week from ministries featuring their amazing work. Their emails where classically formatted into a standard e-news letter. It was clear that they were asking for help. They needed people to join in to their cause. […]

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Using video to tell your story in ministry: my interview with Dan Dyer

Dan Dyer, Video Services Manager at Young Life in Colorado Springs, has years of experience working in video. He has also been a huge influence on my filmmaking experience and is an amazing person to be around. I had a chance to meet up with him at his home in Colorado Springs, where we discussed […]

How to make a ministry video update.

David Martin, Regional Director for Young Life's Mid-European Region, and I discussed his use of using video on Facebook. This is part of his overall communications plan to reach and excite current donors + to reach new fans, friends, and possible future donors. "Whenever I travel" says David, "I try to do a post to [...]

How to use video successfully in ministry & missions.

Most ministry partners who have videos struggle with one question: “How do we successfully use video to help motivate and reach new and current supporters?” Here are some examples of how to take your good video as part of your total communication strategy and turn it into a great video! 1. Release the video on […]